What does local presence and SEO work include?
Local presence work makes a business easy to find and easy to evaluate where people look for a local service: Google Business Profile and Google Maps, Apple Maps, Yelp, and the marketplaces of its own industry, such as Zillow or Homes.com for real estate. The same name, phone, hours and services should read identically in every one of them and on the website.
On the website side it covers technical SEO, the structure of the service pages and indexation checks in Google Search Console, plus reporting of what is actually observed in search results and AI-assistant answers. What can be changed depends on each platform's policies and on who owns each account. No position in Google, Maps or an AI assistant is guaranteed; the work makes the business clearer to evaluate and reports what moved. It is priced inside the All-In package, quoted per project.